- This is a video ad with the guru/spokesperson. The spokesperson/guru is pre selling whatever it is they’re selling. If it’s a book, you can flip through the pages, go to chapters, etc..
- Go over the benefits of getting the product, signing up for the service. You want to sell the click.
- 1 – 3 minutes works. If it’s below 1 minute, you’re able to run it in Instagram, so you might want to make a separate video just for the instagram placement.
- Long copy goes over the benefits of getting signed up. Multiple Emojis. You can use emojipedia.com to get emojis to copy and paste into your ad copy.
Framework 01 – “The Guru Video”
Framework 01 – “The Guru Video”
Your Coach
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